Technologies Used
AI, Predictive analytics, big-data
Telecommunications Client
Customer engagement mechanisms based on data analysis and behavioral science
Problem Statement
Defaults in mobile bill payments created loss of revenue and customers for the tele client
Solution Offered
Developed a solution that clustered customer personas based on AI algorithms and recommended customer engagement mechanisms based on behavioral science-based data analysis and improved collections and long-term revenue for the client
Outcome
Increased customer engagement, reduced default rates and improved collection of outstanding bills.
